Future-proof your measurement with privacy-safe solutions
Getting the most out of your marketing investments requires a clear understanding of what actions people take after interacting with your ads. In today’s evolving […]
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Did you know searches for corsages and boutonnières are one of the top trending categories this month in the U.S.? Meanwhile in Italy, one of […]
Tap into fan power with new YouTube Select sponsorships
Fromrecord-breaking music video releases tonever-before-seen conversations with celebrities, YouTube has become the virtual stage for the world’s biggest cultural moments.The top 10 videos from 2020 […]
A new certification for health insurance advertisers in the U.S.
Our top priority is to create a safe and trustworthy experience for users, whether they’re searching for information online or interacting with ads across our […]
Conversion modeling through Consent Mode in Google Ads
Last year, we introduced Consent Mode, a beta feature to help advertisers operating in the European Economic Area and the United Kingdom take a privacy-first […]
5 new ways Google Assistant can make the day a little easier
Spring is here, and with it, a helping hand from Google Assistant. Today we’re introducing five new features that help you tackle small things around […]
Searching for the way forward
I can’t think of a time when technology has been able to be more helpful to more people, families, communities, companies and countries than today. […]
Building for the future: Google Marketing Livestream May 27, 2021
Businesses play a critical role in helping our communities thrive. As the world around us continues to change, our commitment to you remains the same: […]
Privacy-first web advertising: a measurement update
In January, we shared how Google’s advertising teams have been evaluating the proposals in Chrome’s Privacy Sandbox, an open-source initiative to replace third-party cookies with […]
Video experiments boost creative performance on YouTube
Experimentation should be a critical part of any successful marketing strategy. Relying on proven results is how leading marketers stay agile in dynamic markets, craft […]
