Get your campaigns ready to reach the always-on deal seeker
Marketers recognize Black Friday and Cyber Monday as major shopping holidays to prepare for. But did you know that only 18 percent of shoppers consolidate […]
Marketers recognize Black Friday and Cyber Monday as major shopping holidays to prepare for. But did you know that only 18 percent of shoppers consolidate […]
The case for creativity has never been greater. Big thinking and bold ideas are in high demand, and creative execution is consistently confirmed as the […]
Each day, hundreds of millions of people do shopping-related searches on Google. Now, we’re making the places where people come to browse and explore products […]
Today, mobile phones allow people to engage more often, in more ways, and from more places than ever. This means the once linear path from […]
Every month, more than 2 billion people turn to YouTube for entertainment, inspiration and guidance. Whether they’re researching what to buy or unwinding by watching […]
We are just five days away from Google Marketing Live, my favorite event of the year. It’s when we unveil our newest products and get […]
Every year Google I/O showcases the delight that technology can bring to our lives. Mobile apps have extended that delight to billions of people around […]
Advertising has made possible open access to quality information and communication on the web—it’s changed the way people learn, play and earn, and it’s made […]
Today’s customers are deeply curious, searching high and low for information about a product before making a purchase. And this curiosity applies to purchases big […]
This is the second post in a series about how linking Google Analytics and Google Ads can help marketers gain deeper insights, create smarter campaigns, […]
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