Google Merchant Center Next will soon support rules and supplemental feeds
Google Merchant Center Next is rolling out support for rules and supplemental feeds early next year. If marketers require access to these features before then, […]
Latest SEO News
Meta to launch Threads in the EU within weeks
Meta is reportedly planning to launch Threads in the EU before the end of the year. The news comes after X’s biggest advertisers – including […]
Reddit launches new Conversation Placement ad formats
Reddit has launched two new ad formats within Conversation Placement: Carousel Ads and Product Ads. Conversation Placement sits within a Reddit conversation thread, appearing below […]
Why a content gap analysis should be part of your SEO strategy
A content gap analysis is a valuable type of market research, helping you to discover opportunities you may have missed and improve your content marketing. […]
How to combine Google Ads with other channels to retarget, nurture and convert
Today’s buyers have thousands of options to choose from and hundreds of companies competing for their attention. Running an ad and expecting consumers to go directly […]
9 SEO tactics for the holiday period
The holiday season brings a surge of searches around gifts, events, recipes and more. Savvy marketers can capture this traffic spike with targeted SEO strategies. […]
The Synergy of AI and Digital Marketing: Unveiling the Future of Advertising
In today’s fast-paced digital landscape, staying ahead of the competition is paramount for businesses striving to leave a mark in the online world. One of […]
Google Merchant Center is removing 4 attribution models from conversion tracking
Google Merchant Center will remove the ability to select four rules-based attribution models when setting up the conversion source in 2024. The models being removed […]
Decode the future of AI and privacy with metadata mastery by Cynthia Ramsaran
Marketing is changing fast: AI is an exciting new tool, but many marketers are struggling to track assets and performance. At the same time, privacy […]
Google will pay Canada publishers $73m a year to keep news links in search
Google has agreed to pay publishers in Canada $73.6 million a year to keep links to news articles in its search results. The search engine […]
