How to bring your potential customers back with retargeting

The vast majority of visitors to your website probably aren’t ready to buy yet. But columnist Jacob Baadsgaard argues that with the right retargeting approach, you can help them get ready to buy — and ensure that you’ll be the company they choose once they’re ready.

The post How to bring your…

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Source: Search Engine Land
Link: How to bring your potential customers back with retargeting

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