How Should Global Brands Engage Gen Z During The FIFA World Cup?

Satisfy a younger generation’s appetite for immersive, community-driven experiences for your global brand. Here’s how, according to gaming and sports marketing expert, Kevin Kim.
The post How Should Global Brands Engage Gen Z During The FIFA World Cup? appeared first on Search Engine Journal.
Source: Search Engine Journal
Link: How Should Global Brands Engage Gen Z During The FIFA World Cup?