Google’s all-new, quite counterintuitive guide to ad testing
The days of rigid A/B testing are over. Columnist and Googler Matt Lawson talks about how to test ads in the age of optimized ad […]
Latest SEO News
When SEO isn’t your SEO problem
Even the greatest SEO strategy won’t succeed if you can’t implement it properly. Columnist Casie Gillette discusses common client obstacles and how to overcome them. […]
Google beefs up mobile shopping results for the holidays, adds more product info & buying guides
Google has also released search trends around Black Friday and Cyber Monday-related search queries. The post Google beefs up mobile shopping results for the holidays, […]
Google Flights gets a redesign in time for the holiday season
The new design for Google Flight search makes it easier to find cheaper flights, says Google. The post Google Flights gets a redesign in time […]
Google to Go After Sites That Use AMPs as Teaser Pages by @MattGSouthern
A policy change will require that content on an AMP be comparable to the original content on the canonical page.The post Google to Go After […]
Google AdWords Editor updates to support budget type option for video ads & more
A couple months after adding Showcase Ads to AdWords Editor, Google has updated the program to support even more features. The post Google AdWords Editor […]
How to Audit & Gain Insights from Your Keyword Lists by @sllewuy
Here’s how you can audit and gain insights from your keyword lists – the backbone of any SEO campaign.The post How to Audit & Gain […]
Holiday shoppers are in the driver’s seat — here’s what they’re looking for on Black Friday, and beyond
In those spare moments between basting the turkey, assembling gingerbread houses, and planning your ugly-sweater party, you might find yourself reaching for your phone to […]
Here’s How to Get the SEO Reports You REALLY Want & Deserve by @rankranger
Wondering how can you get custom, 100% white label SEO reports? Here’s a software that can provide it to you.The post Here’s How to Get […]
A Complete Guide to the Google Panda Update by @DholakiyaPratik
A complete history of Google Panda – why it was launched, everything we know about the algorithm, and a complete timeline.The post A Complete Guide […]
