Search Engine Journal

A few key metrics are all it takes to track the effectiveness of any SEO campaign. Incorporating these 6 critical metrics will give invaluable insight.The […]

Since e-commerce sites are different from news sites, a case must be made for the necessity of implementing AMP pages on an e-commerce site.The post […]

Google’s iOS app now has an incognito mode for private searching and web browsing.The post Google’s iOS App Now Has Incognito Mode, + More in […]

A great app idea is only as good as it’s execution and marketing. The best way to success? Have it sell itself with these simple, […]

With over 150K downloads so far on Android devices, a 4-star rating, and 48% in a recent poll saying that they use and love Allo, […]

UTM codes are great for determining which of your channels drive the most traffic, but did you know you can also use them to track […]

Google is testing a new type of Schema markup designed for scientific data to be more easily understood by search engines.The post Google Testing New […]

Brand content tends to be created with either SEO or reputation/brand-enhancement in mind, but rarely with both, as if they were mutually exclusive.The post How […]

Approaching your website’s entire build with care will not only give you a good looking site, but one that can go head to head with […]

Struggling to generate results from an e-commerce SEO campaign? Contributor James Brockbank looks at 10 of the most common reasons why such campaigns fail.The post […]