Google Inside Adwords

Smart Bidding in Google Ads uses machine learning to set bids at auction-time by factoring in a wide range of signals that help predict performance. […]

When people settle in to watch video on their TV, they’re increasingly turning to YouTube. Some come to watch original programming or their favorite creators. […]

Georgia is the number one filming location in the world, with a film and television industry worth $7 billion a year—a huge economic opportunity for […]

Ads play a major role in sustaining the free and open web. They underwrite the great content and services that people enjoy and support a […]

People are spending more time on their mobile phones, especially in apps, and move across screens frequently. As people’s usage of mobile apps has grown, […]

App developers around the world are pushing the limits of innovation to meet consumers’ high expectations. In an increasingly competitive global market, it’s more important […]

Marketers recognize Black Friday and Cyber Monday as major shopping holidays to prepare for. But did you know that only 18 percent of shoppers consolidate […]

The case for creativity has never been greater. Big thinking and bold ideas are in high demand, and creative execution is consistently confirmed as the […]

Each day, hundreds of millions of people do shopping-related searches on Google. Now, we’re making the places where people come to browse and explore products […]

Today, mobile phones allow people to engage more often, in more ways, and from more places than ever. This means the once linear path from […]