Articles by Matt Southern

Google doesn’t specifically measure the authority of a website, according to webmaster trends analyst John Mueller.The post Google: We Don’t Evaluate a Site’s Authority via […]

Google’s Martin Splitt, a webmaster trends analyst, recommends reducing reliance on JavaScript to provide the best experience for users.The post Google Recommends Using JavaScript “Responsibly” […]

Google is making an adjustment to the performance report in Search Console, which now displays 90 days of data.The post Google Search Console Now Shows […]

A recent study on voice search indicates that answers typically rank in the top 3 web search positions.The post 80% of Voice Search Answers Are […]

Representatives from Mozilla, parent company of Firefox, have explained why the browser is now blocking Google Analytics by default.The post Google Analytics is Blocked by […]

Google is improving the SOS alerts shown in Search and Maps with visual information and a new navigation system.The post Google Improves SOS Alerts in […]

Facebook is adding new features to its Video Creation Kit which simplify the process of creating mobile video ads.The post Facebook Makes it Easier to […]

Instagram advertisers can now promote organic posts as ads that appear in other users’ feeds.The post Instagram Lets Advertisers Boost Organic Posts as Feed Ads […]

PayPal’s e-commerce platform, used by Instagram Shopping and Facebook Marketplace, is now available for businesses of all sizes.The post PayPal is Rolling Out its Ecommerce […]

Google has updated its rich results testing tool with the ability to run separate tests for mobile and desktop.The post Google’s Rich Results Testing Tool […]