Articles by Matt Southern

Google will stop supporting Flash later this year, which includes web pages with Flash content as well as SWF files.The post Google Will Ignore Flash […]

Google is rolling out what it says is the biggest step forward for search in the past 5 years.The post Google Applies New BERT Model […]

Google Ads is improving the way it tracks the performance of app campaigns.The post Google Ads to Improve the Optimization of App Campaigns via @MattGSouthern […]

The first episode of Google’s ‘Search for Beginners’ video series aims to help businesses determine if they need a website.The post Google’s Advice on How […]

Google is growing its YouTube presence with another video series – this time it’s geared toward beginners, rather than experienced SEOs.The post Google Launches New, […]

Google is introducing two new tools for responsive search ads, which are now available to all advertisers in all languages.The post Google Ads Rolls Out […]

The Paid Search Association has launched the first non-profit organization dedicated to serving the needs of paid search professionals.The post Paid Search Association Launches First-Ever […]

Google’s John Mueller recently discussed whether or not there are specific SEO considerations for websites with dark mode settings.The post Google’s John Mueller Speaks on […]

Google’s John Mueller recently explained that HTTP status codes are the first thing Google checks when crawling content.The post Google Checks Status Codes Before Anything […]

Pinterest has revealed its top trending searches for the 2019 holiday season which includes gifts, decor, recipes, and more.The post Pinterest‘s Top Trending Holiday Searches […]