Articles by Matt Southern

Exploits detected in the Ninja Forms plugin for WordPress, installed on over a million sites, can lead to a complete site takeover if not patched.The […]

Google’s John Mueller answers questions about SEO best practices for news websites, particularly as it relates to publishing shorter articles.The post Google on SEO Best […]

Google’s John Mueller says the total number of backlinks a website has doesn’t matter at all to the search algorithm.The post Google’s John Mueller: Total […]

Google’s John Mueller advises site owners not to expect every web story they publish to get displayed in Discover.The post Google Discover Does Not Display […]

Google tries to distinguish press releases from other types of content and may treat them differently in search results, says Search Advocate John Mueller.The post […]

Google is hosting the first installment of a new event series, called Search Central Live, on February 24.The post Google Hosts Search Central Live, A […]

YouTube is giving creators a new set of tools that make it easy to compare the performance of multiple videos over a period of time.The […]

Google Search Console is changing how Core Web Vitals are measured and reported on, which is likely to be a positive thing for site owners.The […]

YouTube plans to roll out new monetization opportunities for creators, including ways to make money directly from viewers.The post YouTube is Adding New Ways For […]

YouTube Shorts, a stories-like vertical video format that allows users to create clips of 15-seconds or less, is coming to the USA next month.The post […]