Articles by Matt Southern

Google’s share of the US desktop search market is not just stagnating, it is now on the decline. However, its overall search share is going […]

There has been some confusion as to whether or not AdSense Page-level ads will be affected by Google’s upcoming mobile interstitials penalty.The post Google’s Interstitials […]

Google has made a number of notable updates to its Schema guidelines with respect to how local businesses can markup the reviews they receive.The post […]

Google’s forthcoming messaging app, Allo, already has a nearly-perfect rating and it hasn’t officially been released yet.The post Google Allo Reviews Coming in Ahead of […]

With 85% of indexed pages now being mobile-friendly, Google is removing the ‘mobile-friendly’ label from mobile search results.The post Say Goodbye to the ‘Mobile-Friendly’ Label […]

Google announced it will begin to devalue pages with intrusive pop-ups (otherwise known as interstitials). This change comes into effect after January 10, 2017.The post […]

Users have discovered that searching for “**” (without quotation marks) pulls up a list websites for physically nearby businesses.The post Hidden Google Command: Search “**” […]

Google is giving more small business the ability to post short messages directly to the front page of search results.The post Google Expands ‘Post Directly […]

Software company Moz is dropping its social media and content marketing tools in an effort to “double down” on core SEO products.The post Moz Dropping […]

A reporting glitch in Google Search Console affecting ‘links to your site’ data appears to have been fixed.The post “Links to Your Site” Data Restored […]