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Articles by Mark Traphagen

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The Three Pillars Of SEO: Authority, Relevance, And Experience

26 April 2022 Search Engine Journal 0

Let’s dive into each of these A-R-E categories to see how they should be incorporated in a wholistic SEO program. The post The Three Pillars […]

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7 Common Enterprise SEO Reporting Mistakes To Avoid

8 February 2022 Search Engine Journal 0

Is your reporting a snoozefest for stakeholders and team members? Improve your enterprise SEO reports by avoiding these 7 common mistakes. The post 7 Common […]

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How to Get Started With Keyword Research for SEO via @sejournal, @marktraphagen

27 August 2021 Search Engine Journal 0

Keyword research is an ongoing process for marketers. Learn the basics of good SEO keyword research and analysis here.The post How to Get Started With […]

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5 Social Media Strategies You Can Use to Boost Your SEO via @sejournal, @marktraphagen

4 August 2021 Search Engine Journal 0

Social media marketing can and should be a valuable ally of SEO. Here are 5 social strategies that can help support SEO performance.The post 5 […]

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6 Tips for Choosing the Right Enterprise Search Solution via @sejournal, @marktraphagen

19 July 2021 Search Engine Journal 0

How do you choose the best enterprise search solution for your organization? Learn how to evaluate your options and what questions to ask.The post 6 […]

Scalable SEO: 20 Enterprise Experts Share Tips & Advice via @sejournal, @marktraphagen

16 April 2021 Search Engine Journal 0

Discovering and implementing the efficiencies of scale is essential for Enterprise SEO. In this article, SEO professionals give insight on working at the enterprise level.The […]

How to Use SEO Keyword Ranking Insights Across the Enterprise via @marktraphagen

10 February 2021 Search Engine Journal 0

SEO data is useful beyond marketing, at every level of the enterprise. Learn how to use keyword ranking and other SEO insights across the organization.The […]

Beyond Traditional User Intent: Why & How to Go Granular via @marktraphagen

6 January 2021 Search Engine Journal 0

SEO may benefit from looking beyond traditional user intent. Read about what micro intentions are and how they can help increase traffic and site revenue.The […]

3 Social Media Strategies You Can Use to Boost Your SEO by @marktraphagen

14 November 2018 Search Engine Journal 0

These strategies can create the best opportunities for social media to help your organic search efforts.The post 3 Social Media Strategies You Can Use to […]

Why Author Reputation Matters More Than Ever for Search by @marktraphagen

14 August 2018 Search Engine Journal 0

Here’s why publishers should value of using authoritative, high-reputation authors for their site.The post Why Author Reputation Matters More Than Ever for Search by @marktraphagen […]

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