Month: September 2024

The Google Ads landscape continues to evolve, with a growing emphasis on data usage that complies with strict privacy guidelines. To support advertisers navigating this […]

Relying solely on content and technical SEO is no longer enough to achieve sustainable success, especially for businesses operating in multiple markets. While these elements […]

From your account reps to the interface itself, Google gives you plenty of recommendations on managing your ad campaigns. But are all of those good? […]

Google has updated its spam policies documentation as part of a routine refresh while also adding more details around the site reputation abuse policy and […]

Discover how personalization can revolutionize your e-commerce business. Join our Martech webinar, Personalization at Scale: A Blueprint for Global Success and learn from the success of […]

What if I told you that some of the best SEO insights don’t come from organic search data alone? When SEO data is viewed in […]

As PPC professionals, we strive to deliver results, optimize campaigns, foster strong client relationships and grow along with our clients.  However, not all client partnerships […]

Google is explicitly identifying people it understands to be content creators.  This article explains how we know that Google is recognizing content creators, why it’s […]

TikTok is taking a direct shot at Google with the launch of TikTok Search Ads Campaign in the U.S. Advertisers can now target users on […]