Google Analytics 4 introduced eight new dimensions for tracking and analyzing both paid and organic traffic sources: Manual source. Manual medium. Manual source / medium. […]
YouTube is expanding Content Takeovers, allowing brands to become exclusive advertisers across additional inventory, such as: Entire creator channels. Custom lineups. Playlists. Specific videos. What […]
A new TikTok intersitital is encouraging users to add a shortcut to their device home screen, the latest effort to encourage more people to search […]
Google introduced the “Sponsored” label to Gmail ads on mobile devices globally, excluding EU countries. Additionally, the layout of Gmail ads has been updated, positioning […]
One of the great tragedies of the digital marketing world is that “PPC” folks and “paid social” folks don’t see themselves at the same marketing […]
There is too much misinformation about how SEO works. And this doesn’t help to increase investment in our industry. In this article, we’re going to […]
Bard, Google’s generative AI-powered conversational tool, is no more. Well, in name only. Google today announced the renaming of Bard as Gemini. Google also announced: […]
SMX Advanced, the premier conference for experienced senior-level search marketers, returns online June 11-12. As you know, 2023 was an unprecedented year for search and […]
Microsoft Copilot announced a trio of updates to its platform, including: A new homepage design. New inline editing of AI-generated images with Microsoft Designer integration. […]
Google is investigating a devastating Local Service Ads (LSA) tactic that could “nuke competitors out of existence.” When more than one LSA is linked to […]
Terms and Conditions | Copyright © 2025 | WordPress Theme by MH Themes | Website by 
