Month: October 2023

Today, actionable data is key. Yet, drowning in a sea of information from various sources can be overwhelming. How do you prove your campaigns are […]

Google Ads has confirmed it is trialling a new overview slide metrics feature. The platform told Search Engine Land this new dropdown tool has been […]

Google knew as far back as 2010 that Google Chrome would help drive more Google searches. We learned some exact figures today during testimony from […]

Meta is rolling out no ads subscriptions for Facebook and Instagram users in Europe. People in the EU, EEA and Switzerland will be given the […]

Instagram Reminder Ads are rolling out new features to help advertisers reach a wider audience: Instagram Stories visibility: Reminder Ads can now be featured within […]

As the initial buzz around AI dies down, the practical use of generative AI is now well-established in the content creation world.  In theory, this […]

Marketers often work at a distance from frontline operations. We may not directly build the product, deal with angry customer phone calls, or be out […]

In July, Google released a massive update to the Knowledge Graph. We named it the E-E-A-T Knowledge Graph update and gave it the codename “Killer […]

Best of the Bot showcases Search Engine Land Bot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered […]

Paid media professionals are no strangers to reporting.  However, not all PPC reports should be treated the same.  Different audiences require you to focus on […]