Month: July 2023

SEO is a profession with intangible aspects, making it challenging to find concrete evidence of impact. Our work with Van der Garde revealed a strong […]

Google has updated its Misrepresentation policy with detailed information on how marketers can build trust. The document advises what steps and precautions brands should take […]

User intent is the foundational piece of strategic SEO efforts. It’s the tool that can help your brands move beyond chasing consumers to delighting them […]

ChatGPT has a massive database of words and phrases that we can leverage for SEO with the right prompts.  This article will show you how […]

Last year something odd happened. I was working on a project for a client and needed some expert insight from a sports science expert.  I […]

TikTok has launched a Commercial Content Library to provide transparency around its paid advertising. Marketers will be able to use the database to research information […]

Many campaigns on TikTok, YouTube, Facebook and others fail simply because marketing teams need the right tools to maximize conversions. When increasing sales on Amazon […]

The Washington Post has published a document outlining its internal SEO and web performance best practices that anybody in news SEO will want to read. […]

Agency owners and employees face significant challenges in managing clients, projects, and attracting new business. Without a clear guide, it can be overwhelming to navigate […]

Meta has been advising creators on what content they should post on Threads. The social network reportedly provided extensive guidelines on how marketers can integrate […]