The use of AI for retail players can be a decisive factor in their business recovery
30-second summary: Marketing is likely to be one of the first collateral economic victims of this crisis with an obligation to significantly adjust all spending […]
Month: June 2020
Google tests feeds for App install campaigns, expands deep linking and reporting
Updates are aimed at improving app install outcomes. Please visit Search Engine Land for the full article. Source: Search Engine Land Link: Google tests […]
Top 10 marketing-related AI thought leaders to follow
30-second summary: AI can help marketers deliver better overall customer experiences across all digital channels. The key to success is in using it logically, ethically […]
What 20 years of Google algorithm updates say about what SEOs should focus on next
More than a history lesson,. How to prepare for the next big Google update. Please visit Search Engine Land for the full article. Source: […]
Welcome to the Predictive Marketing Era
How to become a nimbler, smarter, more successful PPC marketer Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
Is top of the funnel content under attack? How the SERP is set to change
Sites with more specific and specialized content will be rewarded in the SERPs thanks to an innocuous Google filter released recently. Please visit Search Engine […]
How amika uses an AI platform to drive online sales and build trust
30-second summary: amika is a Brooklyn-based hair care company that had a very popular live chat platform, but the brand didn’t have the human resources […]
Build vs. Buy: The AI martech conundrum
30-second summary: All companies face the same dilemma around whether to build or buy a martech solution. The key factors to determine the best option […]
4 Best Tips on How a Business Can Find a Website for Guest Blogging
If you own a business, then you probably know how important it is to be well known, and even popular among members of your target […]
