Vast majority of Amazon advertisers plan to spend more on ads again this year
Specialized Amazon marketers and paid search marketers are most likely to be managing campaigns on the platform, our survey found. Please visit Search Engine Land […]
Month: February 2020
Build SEO seasonality projections with Google Trends in Python
Here’s how you can use Python and some very basic Excel functions to roadmap your SEO traffic goals. Please visit Search Engine Land for the […]
Soapbox: SEO community must temper responses when idea-sharing to avoid shaming
If our focus is to gaslight others in the cause of righteousness, then we’re on a path to the dark side. There is a difference […]
Google Ads intros ‘continuous audience sharing’ for manager accounts
The new opt-in capability is now available in your manager account settings. Please visit Search Engine Land for the full article. Source: Search Engine […]
Google Search Console Change of Address tool adds redirect validation & reminder
Google has some new features in Search Console to help you move your site. Please visit Search Engine Land for the full article. Source: […]
Post-holiday analysis: connected TV becomes performance TV
The 2019 holiday shopping season proved connected TV advertising’s direct response potential. Please visit Search Engine Land for the full article. Source: Search Engine […]
Goodbye Search Engine Land, SMX and Third Door Media
After more than two decades of writing about search and online marketing, as well as speaking at and organizing dozens ofconferences, it’s time to hang […]
In-House SEO Specialist or SEO Agency: Here’s a Complete Guide for 2020
Deciding whether you need an in-house SEO specialist or services SEO agency is tough. Because, in the current digital world, search engine rankings can either […]
Google Ads offers more granular conversion actions for leads and sales
The new options give advertisers more options to track website actions through the customer journey. Please visit Search Engine Land for the full article. […]
