Month: April 2017

One of the questions we get frequently is “who goes to MarTech?” Makes sense. You want to know if there will be others like you […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Going global, […]

With nearly one third of all mobile searches now related to location, the competition for visibility at the local level has heated up. Once a […]

If you only advertise in the United States, you’re missing out on billions of potential customers. But before you enter the international PPC marketer, consider […]

In our new episode, we chat with Darren Shaw about the just-released Local Search Ranking Factors survey and discuss what marketers need to know about […]

Advertisers, have you put together your Mother’s Day strategy yet? Columnist Purna Virji from Bing has some tips for capturing searchers looking to celebrate their […]

Though universities are targeting individual consumers rather than businesses, columnist Pauline Jakober shows paid search efforts for these institutions often more closely resemble B2B than […]