Why Your PPC Agency Might Push Back on Your Requests via @GrpTwentySeven
It’s the job of your PPC agency to question requests that run counter to your goals – even if they sound logical on the surface.The […]
Latest SEO News
The 2020 holiday season is here: Get your digital house in order
Retailers that win the delivery wars will win the holidays. Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
Q&A with Kasper Skou, CEO and Co-Founder of Semasio
30-second summary: Semasio CEO Kasper Skou, says it’s high time brands look at Facebook and others through their own lens and take back control of […]
How IDFA opt-in will change the way we advertise in apps
30-second summary: Apple announced that it will phase out IDFA, an advertising ID that allows it to track user behavior within the app environment. Advertisers […]
Is your website at risk for an ADA accessibility lawsuit?
It’s not only the right thing to comply to help users, but the majority of lawsuits over compliance with the Americans with Disability Act are […]
Snapchat Rolls Out More Ads Certification Courses via @MattGSouthern
Snapchat is adding more courses to its marketer education platform which offers free certifications for different types of direct-response advertising.The post Snapchat Rolls Out More […]
Search Ad Spending is Growing in 2020 Despite Pandemic via @MattGSouthern
Search ad spending is seeing an estimated 5.9% growth in 2020, according to a new forecast from eMarketer.The post Search Ad Spending is Growing in […]
Google Webmasters Rebrands As ‘Google Search Central’ via @MattGSouthern
Google Search Central is the new Google Webmasters following a change in branding that also comes with a new sidekick for Googlebot.The post Google Webmasters […]
Goodbye Google Webmasters, hello Google Search Central
The history behind Google Webmasters Merriam-Webster claims the first known use of the word “webmaster” was in 1993, years before Google even existed. However, the […]
Google on Dealing With Sneaky Use of Expired Domains via @martinibuster
Google’s John Mueller answers a question about the balance needed to deal with expired domains and the complexities involvedThe post Google on Dealing With Sneaky […]
