‘Tis the shopping season: Tips to engage holiday consumers
30-second summary: The events of 2020 have drastically changed the mindset of the modern shopper, and it’s important that retailers understand consumers’ needs and motivations. […]
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Why open source in-app bidding solutions are the future of ad buying
30-second summary: An open source in-app bidding solution mediates the inventory offered to brands, and provides greater transparency regarding value and campaign performance. Further, with […]
Social Shorts: Twitter adds frequency caps, Reddit’s audience grows, Facebook buys Kustomer
The social media marketing week in review: A round up of news and announcements you may have missed. Please visit Search Engine Land for the […]
Video: Alan Rabinowitz on nofollow links and affiliate links
We spoke about COVID, nofollow links, affiliate links and sites, and we even spoke a bit about widget links. Please visit Search Engine Land for […]
Five ways to become a ‘Search Sherpa’ for your own organization
Search marketers who have a thirst and curiosity to continually learn and grow are the ones that achieve excellence. Please visit Search Engine Land for […]
10 Ways Website Structure Can Affect SEO via @MaddyOsman
The way a site and its pages are organized can impact SEO visibility more than you realize. Learn how to address common site structure issues.The […]
YouTube Has More Ways to Build Hype For a New Video via @MattGSouthern
YouTube is expanding the capabilities of its Premieres feature with 4 new ways to drum up hype for a video.The post YouTube Has More Ways […]
You Need This 2021 Marketing Calendar [Free Templates] via @annaleacrowe
This marketing calendar includes a breakdown of all the holidays, big events, and inspiration campaigns for 2021.The post You Need This 2021 Marketing Calendar [Free […]
SEO Benefits of New Top Level Domains (nTLDs)? via @martinibuster
Google’s John Mueller answers if there is an SEO benefit from keyword-based New Top Level Domains (nTLDs)The post SEO Benefits of New Top Level Domains […]
Google: Structured Data Rarely Gives Us Unique Information via @MattGSouthern
Google gets all the information it needs about a page from the page itself, and rarely learns anything unique from structured data, says John MuellerThe […]
