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With so many people around the world turning to online shopping this year, advertisers need to measure how effective their digital campaigns are at driving […]
With so many people around the world turning to online shopping this year, advertisers need to measure how effective their digital campaigns are at driving […]
30-second summary: Subscription sales is the new nirvana – almost every company wants to add on or convert to subscriptions Most companies’ technology is not […]
Online marketing is gradually becoming even more complicated since there is an information overload and it is becoming even tougher to cut through the noise. […]
Paid search and social are the big winners of shifting budgets. Please visit Search Engine Land for the full article. Source: Search Engine Land […]
The impact will depend on what “significant” means, but advertisers are likely to lose at least some visibility into queries they pay for. Please visit […]
Pages also now have an ‘Events’ tab to feature their (virtual) events. Please visit Search Engine Land for the full article. Source: Search Engine […]
30-second summary: TikTok offers a great new opportunity for brands to engage with consumers. But realness wins. The platform boasts nearly 700m monthly active users […]
30-second summary: While surfacing the phrase “pivot to video” to any publisher may generate feelings of frustration and overall discomfort, the modern publisher needs to […]
30-second summary: Our latest Tech Talk features BlueConic, Inc., a leading customer data platform (CDP) that centralizes all your first-party data, helps you overcome silos, […]
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