Google goes dark theme and passage ranking sees the light: Friday’s daily brief
Plus, making the case for more Google Search Console data. Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
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Google My Business adds messaging to desktop interface
Businesses can now message with customers through their web browser, not just the mobile app. Please visit Search Engine Land for the full article. […]
A Google Ads setting allowed advertisers to exclude people of “unknown gender”
Employers, landlords and credit providers could keep their ads from showing to people of “unknown gender,” enabling discrimination against nonbinary individuals. Please visit Search Engine […]
4 PPC Myths To Let Go for Paid Search Success via @GrpTwentySeven
Let’s dispel these four PPC myths and their underlying assumptions that cause paid search campaigns to fail and give the channel a bad rap.The post […]
The 11 Best Image Search Engines via @JuliaEMcCoy
Need to find a source for an image? Find a list of image search engines here.The post The 11 Best Image Search Engines via @JuliaEMcCoy […]
Psychographic Marketing for PPC: A Beginner’s Guide via @SusanEDub
Brands have rich ad targeting options, but where do you start? Learn how to use psychographic marketing on Google Ads, Facebook & more.The post Psychographic […]
Google Image Search update reduces duplicate image results
Google said this launched in November, so it seems Google is November but is just announcing this now. Please visit Search Engine Land for the […]
Google passage ranking now live in US English search results
Google said this can have a 7% impact on search queries – so this might feel like a big update. Please visit Search Engine Land […]
7 Interview Questions for Hiring the Right PPC Manager via @adamproehl
Hiring a PPC Manager can be challenging. Dig deeper and go beyond tactical knowledge with these interview questions that can help you assess candidates.The post […]
The onus of diversity should not fall to Black marketers
Keys to diversity and inclusion in our industry include mentorship and promotion of Black search marketers Please visit Search Engine Land for the full article. […]
