Latest SEO News

Alphabet, the parent company of Google, is making significant strides in discussions to acquire HubSpot, a leading marketing and CRM software provider, according to a […]

Google is encouraging merchants to enable “conversion annotations” – social proof badges that highlight a product’s purchase popularity when displayed in Google Shopping ads. What’s […]

Experimentation is an underutilized tool in content strategy for SEO. Traditionally, we create content based on research and theory, wait months to see how it […]

Receiving negative reviews from former employees is never fun. Getting this sort of detrimental feedback online can feel like a sucker punch.  But get this: […]

Some Meta advertisers received an alert yesterday when they opened their accounts. A source from Meta confirmed this alert was sent in error.  What was […]

The number of Google Search queries without SGE increased last month from 25% to 65%. This is a surprisingly big drop, especially considering rumors that […]

As Google Search continues to incorporate AI-generated answers into Search, links will live on, Alphabet/Google CEO Sundar Pichai told Bloomberg in a new interview. Here’s […]

The new buzzword in SEO is information gain. And like all new buzzwords, SEOs are throwing it around like we’ve just discovered fire. But there’s […]

One of the things I love about SEO is its inherent duality. We get to leverage both sides of our brains: The right brain when […]

Your online reputation is what users can learn about your brand within a few seconds. But today, it’s not only about what users might think. […]