Google enhances Local Services Ads with auto-selected photos
Google is rolling out a new feature for Local Services Ads (LSA) that automatically selects profile photos to display in advertisements. Why we care. This […]
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Google enhances budget control for Local Service Ads
Google introduced new ad budget features for Local Service Ads, including the ability to set a maximum monthly ad spend limit for certain accounts. Why […]
Optimizing for Amazon branded search: Best practices to boost visibility
Amazon and Google have several similarities regarding SEO and advertising. However, they behave very differently in some areas. One crucial area where Amazon stands apart is […]
Maximizing Performance Max: Strategies for ecommerce success
Despite the significant allocation of Performance Max (PMax) advertising spend toward Shopping Ads, many marketers struggle to leverage its full potential. The key lies in […]
Survey: 92% of SEOs suspect their competitors buy links by Admix Global
A surprising 92% of SEOs and link builders believe their competitors are buying backlinks, according to a recent Editorial.Link survey of 113 industry experts. This […]
How to Know Where To Focus Your SEO Efforts
Regardless of the type of business you run or the industry you represent, getting your brand recognized and establishing a long-term following from customers isn’t […]
Google declared a monopoly: industry reactions and implications
Yesterday the ruling passed that Google is a monopoly after the 10 week trial that occurred last year. Here are the key reactions from search […]
Advertisers react to Google Reporting and Product Listing glitch
Last week Thursday after reports from several advertisers, it was confirmed by Google that there was a major reporting blackout. Report Editor, Dashboards, and Saved […]
Google Ads recovers from major reporting glitch
Google largely resolved a significant reporting issue that affected its advertising platform, with some competitive metrics still pending restoration. Why we care. The glitch exposed […]
Google phases out Smart Campaigns in favor of Performance Max
Google is discontinuing its Smart Campaigns offering and integrating its features into Performance Max campaigns. Why we care. This shift impacts advertisers using Google’s simplified […]
