So we have 45 more characters in AdWords text ads… Now what?
Expanded text ads recently went live in AdWords, so what’s the next step? Columnist Pauline Jakober explains how to strategically expand on your existing text […]
Latest SEO News
Expanded Text Ads: from quirks to testing methods & early results, what we know so far
Marketers share how they are approaching the new text ad format and results they’re seeing. The post Expanded Text Ads: from quirks to testing methods […]
Is Your Brand Focusing Enough on Developing Long-Term Campaigns? by @ProvenData
Both short-term and long-term campaigns have their place in your online marketing strategy. This article shows why it is important to focus on both.The post […]
The Three Pillars of SEO: Authority, Relevance, and Trust
Treat your SEO as part of an ecosystem: Serve your audience, build relationships (especially with influencers), and increasing your brand authority.The post The Three Pillars […]
Can You Automate Your SEO Strategy?
“Good software can take all the technical pains away, but in no way can any software ever take away the content development task, or the […]
First appearance of ads in Local Pack found in UK mobile search result
The configuration showed three organic listings with one ad at the top. The post First appearance of ads in Local Pack found in UK mobile […]
How to See Results in Your Search Engine Rankings Forever by @thewillrobins
Search Engine Rankings are a dramatic way to improve your websites traffic. Learn how to increase the chance of ranking forever on your site.The post […]
SearchCap: Olympics Google logo, SEO KPIs & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Olympics Google […]
KPIs for SEO: measuring SEO success
Wondering what metrics you should use to demonstrate value to your clients? Columnist Marcus Miller shares some of the most useful KPIs in terms of […]
Search in Pics: Suicide Squad at Google, indoor gazebos & Fiber installer
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how […]
