Beyond ROI: 10 Marketing Metrics to Track Customer Sentiment by @IAmAaronAgius
There’s more than clicks to count when considering your customers. Evaluating the sentiment in their responses can help in all areas of your business.The post […]
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Buying Viv, Samsung makes its “me too” virtual assistant play
Like Siri, Viv sells itself before its ambitious product vision is realized. The post Buying Viv, Samsung makes its “me too” virtual assistant play appeared […]
Back to Search School: A Quick 15-Minute Audit by @ab80
You could spend a lifetime tweaking your website and still find something. Regardless, here’s 15-minute website audit guide.The post Back to Search School: A Quick […]
Google Assistant is No Help When it Comes to Protecting Personal Data by @SouthernSEJ
Due to the very nature of AI and machine learning, using Google Assistant comes with a trade-off: your personal dataThe post Google Assistant is No […]
SearchCap: Google My Business advanced verify, AdWords Editor update & Google Home featured snippets
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google My […]
AdWords Editor now supports more ad formats, device bidding
Advertisers can create and edit Gmail ads and more in version 11.6. The post AdWords Editor now supports more ad formats, device bidding appeared first […]
How to check which URLs have been indexed by Google using Python
Google Search Console can help you determine which of your website pages are indexed, but what about identifying the ones that aren’t? Columnist Paul Shapiro […]
AdWords Editor now supports mobile-first innovations, Gmail ad templates, and more
The shift to mobile has happened. And as marketers on the frontline, you need tools that help you build mobile-first experiences at scale. AdWords Editor […]
Infographic: 11 amazing hacks that will boost your organic click-through rates
Got great content and rankings, but still not getting clicks from organic search? Columnist Larry Kim shares tips and a fantastic infographic on how to […]
Nine content marketing mistakes to avoid and how to fix them
How do you ensure that your content marketing strategy is effective? There are many challenges to deal with until you create a successful content marketing […]
