Google launches new effort to flag upsetting or offensive content in search
Using data from human “quality raters,” Google hopes to teach its algorithms how to better spot offensive and often factually incorrect information. The post Google […]
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Report: Google earns 78% of $36.7B US search ad revenues, soon to be 80%
Amazon and Yelp expected to see biggest search revenue growth rates in US. The post Report: Google earns 78% of $36.7B US search ad revenues, […]
10 AdWords ad copy testing ideas you can use right now
Wondering where to begin with ad copy testing? Columnist Jason Puckett shares some ideas to get you started. The post 10 AdWords ad copy testing […]
Did Google’s Fred update hit low-value content sites that focus on revenue, not users?
Google won’t comment about the “Fred update,” but based on our own analysis, many affected sites saw up to a 90% drop in traffic. The […]
Selling the value of link building to management
You know that link building is necessary to achieve the results you want, but how do you sell the C-suite and secure budget? Columnist Andrew […]
Yext files for long-awaited $100 million IPO
Last year the company announced a revenue “run rate” of $100 million. The post Yext files for long-awaited $100 million IPO appeared first on Search […]
Your guide to using Google Assistant and the Google search app on Android & iPhone
Google Assistant is coming widely to Android phones. Here’s how to use it and other ways to Google on your smartphone — even for iPhone […]
SMX West is just days away. Reserve your seat now!
We’re one week away from the 10th edition of SMX West – the premier search marketing conference on the West Coast! Don’t miss your chance […]
How to Recover From Google’s Mobile Interstitials Penalty by @ChandalN
The road to ranking recovery isn’t always straightforward for search engine marketers. From XML sitemaps to religious exception, this post will look back at past […]
Marketing in an Altered Reality World [Webinar] by @rinadianewrites
Augmented Reality and Virtual Reality are a huge growth opportunity for brands. But where do you start with marketing in an Altered Reality world? Join […]
