New Google test shows hotel reviews grouped by traveler type & categories
Google tests hotel reviews summarized by categories: rooms, location and service & facilities and traveler types — couples, families, solo and business travelers. The post […]
Latest SEO News
5 ways SEO experts say you should optimize for RankBrain
It may be difficult to optimize for RankBrain, but that doesn’t mean it’s impossible. Here, columnist Nate Dame has gathered wisdom from some of the […]
How Google assesses the ‘authority’ of web pages
Google has no single authority metric but rather uses a bucket of signals to determine authority on a page-by-page basis. The post How Google assesses […]
10 Timeless Keyword Research Tips by @bsmarketer
Want to know what your customers are searching for and give it to them? Use these 10 keyword research tips.The post 10 Timeless Keyword Research […]
41 of the Best SEO Job Interview Questions by @stoneyd
Education level, certifications, and years of service alone don’t accurately illustrate an SEO candidate’s experience, but these questions can.The post 41 of the Best SEO […]
Seasonal SEO: Get the Most Out of Each Holiday
“The beauty of SEO is that, instead of pushing a marketing message onto folks who don’t want to hear what you have to say, you […]
SearchCap: Google shopping ads test, IAC buys Angie’s List & SEO predictions
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google shopping […]
3 predictions about the future of SEO
What do current trends say about the direction of search, and how can you prepare? Columnist Ryan Shelley shares his predictions for the industry. The […]
New Google pilot tests Shopping ads on the Display Network
Ads will start appearing first on fashion and home design sites. The post New Google pilot tests Shopping ads on the Display Network appeared first […]
The great big list of landing page tests to try
Sometimes half the battle of conversion optimization is coming up with ideas for things to test. That’s where this post from columnist Amy Bishop comes […]
