Weathering the Google storms
Columnist Bobby Lyons explains his method for gauging the impact of a Google algorithm update and using these insights to discover opportunities for improvement. The […]
Latest SEO News
The best-kept AdWords secret: AMP your landing pages
Even though AdWords doesn’t officially support AMP yet, advertisers can still use the technology to serve faster landing pages. Columnist Frederick Vallaeys explains how implementing […]
Change to AdWords Enhanced CPC removes bid cap to account for location & audience
The change could impact campaigns differently depending on campaign type. The post Change to AdWords Enhanced CPC removes bid cap to account for location & […]
New Filters Added to Google Image Search by @MattGSouthern
The new Google search filters on mobile will help you narrow down your search in several different ways.The post New Filters Added to Google Image […]
Start Listening! 7 Real-World Tips for Better Social Engagement
Pepsi….Fox News….Uber. Look at recent headlines and you’ll see the impact social media can have on a brand. In today’s 24/7 news cycle, responding quickly […]
SearchCap: Google ranking study, mobile image search features & link authority
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google ranking […]
Study: Top-ranking page in Google ranks for a thousand other queries, too
Should you optimize a single page for one keyword phrase? This study might say otherwise. The post Study: Top-ranking page in Google ranks for a […]
Relevance vs. authority: Which link has more value? (Part 1)
When pursuing a link, which is more important, relevance or authority? Columnist Andrew Dennis asks expert link builders this question, and in the first of […]
Google mobile image search adds new quick filters
Google image search on mobile has added quick filters for latest images, GIFs, clip art, colors and copyright usage. The post Google mobile image search […]
Teachers’ Day Google doodle celebrates educators across the US
Google says it’s taking today, “… to appreciate those who dedicate their lives to encouraging our intellectual development.” The post Teachers’ Day Google doodle celebrates […]
