Keep the lights on for the last-minute shopper this December
Would it surprise you to hear that we see 34% more shopping searches on Christmas Day than on Black Friday1? That’s just one of the […]
Latest SEO News
Yahoo parent sues Mozilla for replacing it with Google as Firefox default search
Mozilla countersues and says that poor Yahoo search quality caused Firefox to lose market share. The post Yahoo parent sues Mozilla for replacing it with […]
SearchCap: Twitter AMP analytics, Bing Ads & targeting branded searches
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Twitter […]
Twitter broadens its AMP support to include analytics
Twitter says the new AMP analytics feature will help distinguish page views happening on Twitter versus organic page views. The post Twitter broadens its AMP […]
Oracle DMP adds integration with Bing Ads custom audiences
This marks the second integration for the audience targeting pilot. The post Oracle DMP adds integration with Bing Ads custom audiences appeared first on Search […]
The importance of targeting branded searches
Though many search marketers focus primarily on non-branded searches, columnist Thomas Stern believes it’s crucial to invest in a branded search strategy. The post The […]
Omnichannel shoppers collide with Black Friday and Cyber Monday, setting new records
Columnist Christi Olson shares consumer and search data from the recent holiday weekend — and provides tips for how to use search to boost your […]
AMP: A case for websites serving developing countries
As the gap in connection speeds between developed and developing nations continues to widen, columnist Alexis Sanders argues that brands can use Accelerated Mobile Pages […]
Don’t Fire Your SEO Yet! 7 Signs SEO Failure May Be Your Fault by @stoneyd
Not happy with your SEO results? Before you blame your SEO agency, make sure you are not doing any of these things that might be […]
How the Google Hummingbird Update Changed Search by @beaupedraza
Here’s what Google search was like before Hummingbird, what the algorithm was designed to do, and why it changed search.The post How the Google Hummingbird […]
