What the ROAS? A practical guide to improving return on ad spend
Contributor Jacob Baadsgaard shows how ROAS, or return on ad spend, can be used to show the effectiveness of advertising campaigns and whether they are […]
Latest SEO News
Carter G. Woodson Google doodle honors scholar who started Black History Month
Credited with being the Father of Black History, Dr. Woodson first created an African-American studies program in February of 1926. The post Carter G. Woodson […]
Bing Ads rolls out multiuser access with single sign-on
Multiple account management continues to become easier and more streamlined. The post Bing Ads rolls out multiuser access with single sign-on appeared first on Search […]
Keyword Research & Content Marketing for SEO in 2018 [PODCAST+GIVEAWAY]
Tim Soulo of Ahrefs talks about keyword research that’s geared toward SEO and content marketing.The post Keyword Research & Content Marketing for SEO in 2018 […]
SearchCap: Google EU rivals, Bing Ads tracking fix & Google speed index update
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google EU […]
Google’s Page Speed Update does not impact indexing
In response to questions raised in the community, here’s clarification about how indexing is impacted by the Google Page Speed Update. The post Google’s Page […]
Google Flights to Find Cheaper Fares, Give Reason for Delays by @MattGSouthern
Google announced three updates to Google Flights that are all centered around keeping searchers more informed.The post Google Flights to Find Cheaper Fares, Give Reason […]
CallRail adds a keyword recommendation tool to its phone call listening platform
The company says its AI-powered tool is the first in market. The post CallRail adds a keyword recommendation tool to its phone call listening platform […]
3 Stupid Easy Ways to Drive Conversions by @stoneyd
If you want conversions, you have to ask and give visitors a clear path to the desired action. Here’s how.The post 3 Stupid Easy Ways […]
Google EU shopping rivals complain antitrust remedies aren’t working
They’re demanding more changes, saying their problems have intensified rather than improved since the EC ruling in June, 2017. The post Google EU shopping rivals […]
