Ahrefs, SEO toolset provider, to build their own search engine to compete with Google
Can it be done? Can a new player compete with Google and Bing after many have tried and failed? Please visit Search Engine Land for […]
Latest SEO News
301 vs. 302 Redirects & SEO: The What, Why & How by @AdamHeitzman
Confused about whether to use a 301 or 302 redirect? Read on to learn the difference between the two.The post 301 vs. 302 Redirects & […]
5 Strategies for Customer Uploads in PPC Campaigns by @michellemsem
Customer upload lists are often underused in paid search. Here are examples of how to use them in PPC campaigns.The post 5 Strategies for Customer […]
How to Grow Your Cannabis Brand with Digital Marketing by @lisabuyer
Marketing cannabis brands creatively and effectively in a highly regulated industry is challenging. Here’s how to do it right.The post How to Grow Your Cannabis […]
Ad Group Best Practices: How to Create & Structure Your Ad Groups by @digital_future
These best practices will help you set up campaigns and ad groups effectively for a better account structure.The post Ad Group Best Practices: How to […]
Google March 2019 Update Theories on How to Fix by @martinibuster
Theories on what the Google March 2019 Update was and how to fix ranking drops.The post Google March 2019 Update Theories on How to Fix […]
5 additional data blending examples for smarter SEO insights
Once you preprocess columns to consistent formatting, additional data blending options include prioritizing pages with search clicks, mining internal site search for content gaps, analyzing […]
SMX Overtime: How to use customer segmentation to test new value propositions
SEM expert Seth Meisel shares a real-time reason why stakeholder diplomacy is important. He also delves into ‘proof of concept’ with testing customer segmentation in […]
79% of Digital Advertisers are Also Using SEO in Their Marketing Strategies by @MattGSouthern
New data reveals that 79% of digital advertisers are also using SEO as part of their marketing strategy in 2019.The post 79% of Digital Advertisers […]
Google adds vacation rentals to Hotel Search
Increased competition between hotels and vacation rentals should increase visibility for rental providers — and boost Google Hotel Ads revenue. Please visit Search Engine Land […]
