What local SEOs should focus on in 2020
Four experts offer their top 3 recommendations for local search marketers. Please visit Search Engine Land for the full article. Source: Search Engine Land […]
Latest SEO News
How to optimize your website’s crawl budget
The best approach to optimize the crawl budget is to start with improving overall site speed and simplifying site structure to help both users and […]
Your reputation depends on a solid (and legal) online review strategy
As consumers rely more heavily on online reviews, having a strong review management strategy in place can help your online reputation stand out. Please visit […]
Google’s SEO job description highlights importance of collaborating with multiple teams
You can apply to work at Google as an SEO — no joke. Please visit Search Engine Land for the full article. Source: Search […]
Video: Thom Craver at CBS Interactive on the importance of schema and a bit on Google News
Just because Thom is an SEO at a news agency, don’t blame him for any bias you see in Google News. Please visit Search Engine […]
Google to experiment with more desktop search changes after favicon/black ad label rollout
Expect more changes to how your search snippets in Google search are rendered on desktop. Please visit Search Engine Land for the full article. […]
Systematically upgrade your existing content: Here’s how (and when) to do it
Leverage your current SEO after an analytics review to see what types of search queries generate impressions and clicks. Please visit Search Engine Land for […]
Google Ads’ Performance Planner can help predict performance across accounts
The new forecasting tool works with auction data, seasonality and recent history to help you decide how to allocate your budget across accounts. Please visit […]
Bridging SEO and web development: How to get developers on your side
Autodesk’s Jenny Jiang shares her approach to fostering a healthy, productive environment between SEOs and web developers. Please visit Search Engine Land for the full […]
The Difference Between SEO, SEM, and SMM
If you’ve spent more than five minutes studying digital marketing, there’s a good chance you’ve run across a whole host of acronyms. SEO? SEM? SMM? […]
