How to evaluate content quality with BERT
Using a code-free deep learning toolkit model to review grammar in your posts and could be used as one of several proxies for content quality. […]
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The future of martech: what does the industry look like post COVID-19?
30-second summary: While recent shifts in shopping behavior may seem like a sudden transformation, the adoption of conveniences like grocery delivery and curbside pickup are […]
Why the pandemic is a good time for advertisers
30-second summary: The COVID-19 pandemic has led to huge surges in home media consumption. While many brands have struggled to adapt to these challenging times, […]
How to create new Google Shopping insight reports in Data Studio
Identify under-performing products faster, see what’s popular in your industry and get more out of PPC reporting. Please visit Search Engine Land for the full […]
Effective SEO Strategies to Create Strong Online Presence
SEO techniques change frequently. So, keeping an eye on the trends is necessary to maintain your online presence. The SEO hacks you have used in […]
Cooler Screens is trying to solve digital advertising’s ‘last-mile’ problem
The company offers unique in-store digital merchandising at the point of sale. Please visit Search Engine Land for the full article. Source: Search Engine […]
Is it time for Google Scotland?
Google has search results specific to 179 countries but some improvements are needed to be regionally relevant. Please visit Search Engine Land for the full […]
Meet your marketing objectives with helpful tools and automation
Consumer behaviors, habits and schedules are shifting faster than ever. Google data shows that searches have surged in the past month for sprinkler controls in […]
The Rich Results Test is out of beta
Today we are announcing that the Rich Results Test fully supports all Google Search rich result features – it’s out of beta 🥳. In addition, […]
How to set up a simple Google Ads testing framework for continual campaign optimization
Regular PPC ad testing is easier than you may think — and can come with big rewards and set you apart from your competitors Please […]
