Setting the standard: How to rightsize your influencers budget
30-second summary: One of the most common errors a brand can make is investing in the wrong partnership with influencers, which can be costly to […]
Latest SEO News
Google adds ‘last updated’ hours notification to GMB profiles
The move, maybe temporary, is designed to give consumers confidence the information displayed on business profiles is accurate. Please visit Search Engine Land for the […]
Search Console API announcements
Over the past year, we have been working to upgrade the infrastructure of the Search Console API, and we are happy to let you know […]
How Brakes bridged the B2B/ B2C gap to feed a nation
30-second summary: Brakes is a B2B food delivery service and leading supplier to the food service sector in the UK. Its customer base includes schools, […]
CTV is where the viewers go and advertisers should follow
30-second summary: Massive popularity translated into the explosive surge in CTV media buying. At the end of the 2010s, globally programmatic advertising on CTV grew […]
Google updates Search Console API infrastructure
The API is backward compatible and there are currently no changes in scope or functionality. Please visit Search Engine Land for the full article. […]
3 Things to Understand About Voice Search’s Role in SEO
It was only a few years ago that using a voice assistant was little more than an exercise in frustration. Even on the rare occasion […]
SEO myth-busting: What is not a Google search ranking factor
Google has said it doesn’t use these signals to inform where your site ranks in organic search results. Please visit Search Engine Land for the […]
Tap into intent to generate leads
Consumers are more engaged with businesses who can meet their needs from home right now–and they’re more willing to move on to those who can. […]
Google extends lead forms to YouTube, Discovery campaigns
There are more contact fields, questions by vertical and new ways to automate customer data imports into Google Ads. Please visit Search Engine Land for […]
