Voice SEO: Different tactics required for Google Assistant, Siri and Alexa
Study by SEMrush found only 1% overlap in answers to the same voice queries across platforms. Please visit Search Engine Land for the full article. […]
Latest SEO News
Advertisers to absorb Google’s digital services taxes in UK, Austria, Turkey
What to consider before Google starts passing the taxes onto advertisers in November. Please visit Search Engine Land for the full article. Source: Search […]
Comscore’s new trends report reveals significant spike in US OTT usage
30-second summary: Comscore’s 2020 State of OTT report looks at Covid-19’s impact on OTT usage and provides an overview of current CTV/OTT trends in the […]
Scaling ad revenue growth with first-party data expertise
30-second summary: With third-party cookies soon making their exit, many in the industry are working to get ahead of the potentially detrimental impact to ad […]
Make the licensing information for your images visible on Google Images
For the last few years, we’ve collaborated with the image licensing industry to raise awareness of licensing requirements for content found through Google Images. In […]
Google officially launches ‘licensable’ image label and filter in Image search
The badge is powered by structured data and part of an effort to help photographers get paid for their images. Please visit Search Engine Land […]
Video: Search veteran Kevin Lee on why digital PR is key for SEO
Some call it barnacle SEO and it differs from online reputation management. Please visit Search Engine Land for the full article. Source: Search Engine […]
First-party data isn’t enough, here is why
30-second summary: Third-party cookies do play a role in on-boarding and syncing new data, but a replacement in these areas is expected soon. The end […]
Get human in your marketing now to reach B2B buyers in 2021
30-second summary: COVID-19 has decimated budgets and lengthened the B2B sales cycle for everything but the core essentials most companies need to operate. As economies […]
Six benefits of cloud technology: The future for retailers
30-second summary: Even though cloud computing is virtually in every industry, it can be seen predominantly in the business world. As technology advances and gains […]
