SearchCap: Google new AdWords interface, ads by AdWords & IF functions

31 January 2017 0

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google new […]

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New AdWords interface alpha is rolling out to more advertisers

31 January 2017 0

As Google continues to build out the new UI, more advertisers are getting access. The post New AdWords interface alpha is rolling out to more […]

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Discover the new AdWords experience

31 January 2017 0

In 2016 we introduced a new AdWords experience and even shared an early look at it in action. From the beginning, we asked ourselves, “How […]

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Google launches Ads Added by AdWords pilot: what we know so far

31 January 2017 0

In the new test, ads based on existing ad and landing page content are added to ad groups by Google. The post Google launches Ads […]

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How to go above and beyond with your content

31 January 2017 0

Wondering what’s holding you back from greater content? Columnist Julie Joyce discusses what you can do to go above and beyond the usual. The post […]

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How machine learning impacts the need for quality content

31 January 2017 0

As Google continues to invest in machine learning technology to help it better understand and parse user queries, columnist Eric Enge emphasizes the need for […]

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AdWords IF functions roll out for ad customization as Standard Text Ads sunset

31 January 2017 0

IF functions arrive to let advertisers customize ads based on device and retargeting list membership. The post AdWords IF functions roll out for ad customization […]

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The PPC industry would not exist under Trump’s immigration policy

31 January 2017 0

Following a recent executive order suspending US admissions for citizens of seven Muslim-majority countries on Friday, columnist Frederick Vallaeys explains how such a policy would […]

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Majestic successfully prints the internet in 3-D in outer space

31 January 2017 0

The 3-D printer worked in outer space, and the Majestic Landscape was printed at the International Space Station. Out of this world! The post Majestic […]

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Google mobile-friendly testing tool now has API access

31 January 2017 0

Developers can now build their own tools around the mobile-friendly testing tool to see if pages are mobile-friendly or not using the new API Google […]

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