ClickZ’s Marketing Automation Summit available on demand
30-second summary: ClickZ’s virtual Marketing Automation Summit was held on October 22, 2020, and featured two sessions of expert panelists discussing the challenges, opportunities, and […]
Latest SEO News
CallRail’s Lead Center is a virtual phone system and contact center for SMBs
It’s designed for small companies with between 3 and 20 employees. Please visit Search Engine Land for the full article. Source: Search Engine Land […]
Google Ads Report Editor gets a new look
The Custom report builder will feel a bit more like Data Studio. Please visit Search Engine Land for the full article. Source: Search Engine […]
TripAdvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility
Restaurants and hotels have been hit especially hard during COVID-19. Please visit Search Engine Land for the full article. Source: Search Engine Land Link: […]
Could Google passage indexing be leveraging BERT?
How Google leverages BERT depends on the use of the term ‘Passage Indexing’ (although it’s identified as a ranking update). Please visit Search Engine Land […]
5 ways retailers are using AI to improve conversions
30-second summary: Predictive analytics is a statistical analysis technique that uses data mining and machine learning to predict future events. In the context of ecommerce, […]
Personalizing CX: From initial lead to customer success
30-second summary: Personalization drives sales, and companies that reach out using the customer’s history as the context of their communication are more successful. Following up […]
Apple Showing Signs it May Soon Launch a Search Engine
A number of changes, including crawling from AppleBot, indicate Apple may soon launch a search engine. Source: SEO Chat Link: Apple Showing Signs it May […]
Building Links for Local Businesses: A Quick Local SEO Guide
If your business isn’t online, it’s as good as invisible. Over 4.54 billion people around the world are online. That’s almost 60 percent of the […]
