Audio ads on YouTube expand reach and grow brand awareness
Whether it’s to squeeze in a living room workout before dinner, catch up on a podcast or listen to a virtual concert on a Friday […]
Whether it’s to squeeze in a living room workout before dinner, catch up on a podcast or listen to a virtual concert on a Friday […]
Black Friday typically has the biggest deals of the season. But this year, holiday shopping is starting earlier than usual. With safety top of mind, […]
Last holiday season in the U.S., Google was used by more shoppers related to their shopping than any other source.1 In fact, when looking for […]
According to research we began with Ipsos over the summer, consumer behavior is showing a surprising trend: 1 in 4 US holiday shoppers said they […]
Millions of businesses, large and small, rely on Google Analytics to understand customer preferences and create better experiences for them. With more commerce moving online […]
Understanding how each media touchpoint contributes to your goals can mean the difference between marketing that drives business growth and marketing that fails to deliver. […]
Advertising Week is an event I look forward to every year—it brings global thought leaders together to find new ways we can use technology to […]
Retailers have played a vital role in Asia Pacific’s response to COVID-19, battling through a tough economic environment while serving their customers and communities, providing […]
Since the start of the pandemic, people have built new habits and ways of managing their “new normal.” People and businesses have leaned in to […]
Convenience and safety are important when you’re deciding how to shop–in fact, we’ve seen Google searches for “curbside pickup” and “safe shopping” increase tenfold in […]
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