Latest SEO News
Google suspended 12.7 million ad accounts and blocked 5.5 billion ads in 2023
Google’s 2023 Ads Safety Report revealed that it blocked or removed 12.7 million advertiser accounts last year – nearly double the previous 12 months. Additionally, […]
Google Analytics real-time reporting bug confirmed
Google has confirmed an issue with the real-time analytics reports within Google Analytics, GA4. Many profiles show zero real-time traffic being reported since early this […]
Google changes definition of ‘top ads’
Google updated its definition of top ads in its Help Center to better reflect how ads can appear in Google Search A spokesperson told Search […]
10 ChatGPT prompts for digital marketers by Digital Marketing Depot
This guide offers a curated collection of prompts tailored to various marketing roles, from social media to SEO. Learn best practices for interacting with AI […]
Exploring Meridian, Google’s new open-source marketing mix model
Meridian, Google’s new open-source Marketing Mix Model (MMM), has entered the rapidly evolving market for advanced marketing analytics and forecasting tools. This article explores Meridian’s […]
Maximizing your B2B spend: Is account-based marketing worth it?
In B2B marketing, the traditional approach of casting a wide net is increasingly being challenged by a more targeted and personalized strategy: account-based marketing (ABM). […]
LinkedIn Ads launches dynamic UTMs for campaign tracking
LinkedIn is launching a new solution for monitoring campaign performance without third-party cookies. Dynamic UTMs, which will be available to all users globally by the […]
Turn data into meaningful customer moments by Edna Chavira
In today’s experience economy, customers expect personalized and relevant experiences at every touchpoint. But maintaining that level of personalization at scale is becoming even more […]